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    {"id":4275,"date":"2022-02-18T12:34:02","date_gmt":"2022-02-18T10:34:02","guid":{"rendered":"https:\/\/www.newton.it\/case_study\/v-radio-experience\/"},"modified":"2023-10-17T10:44:15","modified_gmt":"2023-10-17T08:44:15","slug":"v-radio-experience","status":"publish","type":"case_studies","link":"https:\/\/www.newton.it\/en\/case_study\/v-radio-experience\/","title":{"rendered":"V Radio Experience"},"content":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;yes&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-12&#8243; el_class=&#8221;case-studies-title&#8221;][vc_column_text]<\/p>\n<h1><span style=\"color: #000000;\">V Radio Experience<\/span><\/h1>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1648648926177{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]<\/p>\n<h4><span style=\"color: #ff2b2b;\">Engagement format that utilises communication and interaction models borrowed from radio and TV.<\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text]<span style=\"color: #000000;\">Programme to engage the company\u2019s workforce and drive a cultural shift.<\/span><br \/>\n<span style=\"color: #000000;\">Use of comic video-radio format for various initiatives tied to engagement and culture change.<\/span>[\/vc_column_text][vc_column_text][\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;1314&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;element_from_fade&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; el_class=&#8221;case-studies-li&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1648558976672{padding-bottom: 20px !important;}&#8221;][vc_single_image image=&#8221;1251&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1643022738615{padding-top: 60px !important;padding-bottom: 20px !important;}&#8221;]<\/p>\n<h5><span style=\"color: #ff2b2b;\">Goals<\/span><\/h5>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<ul>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zz66zkxrz73zz70zz65zz67zz77z3dz79z29z82zyz90z8dz86zmdz77zz70zvkrz79ztz84z\" style=\"color: #000000;\">Driving engagement<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zz66zkxrz73zz70zz65zz67zz77z3dz79z29z82zyz90z8dz86zmdz77zz70zvkrz79ztz84z\" style=\"color: #000000;\">Effective means of providing information on business content<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zz66zkxrz73zz70zz65zz67zz77z3dz79z29z82zyz90z8dz86zmdz77zz70zvkrz79ztz84z\" style=\"color: #000000;\">Employ a light-hearted format to training that places the workforce in the centre<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zz66zkxrz73zz70zz65zz67zz77z3dz79z29z82zyz90z8dz86zmdz77zz70zvkrz79ztz84z\" style=\"color: #000000;\">Activate participants through a remote contest via a dedicated platform<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1651165528613{padding-bottom: 60px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1648558976672{padding-bottom: 20px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1645184322321{padding-top: 60px !important;padding-bottom: 20px !important;}&#8221;]<\/p>\n<h5><span style=\"color: #ff2b2b;\">Content<\/span><\/h5>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<div>\n<h4><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zz66zkxrz73zz70zz65zz67zz77z3dz79z29z82zyz90z8dz86zmdz77zz70zvkrz79ztz84z\" style=\"color: #000000;\">V-Radio with presenters from Newton is based on established models for radio built on entertainment, with interviews and light-hearted features, actors, performers, listener testimonies and the staff at the heart of it all. This is a modular programme that can be adapted for different purposes: from training to team building, from information to entertainment.<\/span><\/h4>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;1586&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; el_class=&#8221;section-alternate&#8221; z_index=&#8221;&#8221;][vc_column css=&#8221;.vc_custom_1642762332218{margin-right: 200px !important;}&#8221;][vc_column_text] <style> #h5vp6a09702dd0dda .h5vp_video_overlay{ top:10px; left:10px; } .popup_close_btn { display:none }.h5vp_player.popup_close .plyr { display:none }.h5vp_popup_wrapper.popup_close video { display:none }#h5vp6a09702dd0dda video { max-width:100% }#h5vp6a09702dd0dda { border-radius:0px }#h5vp6a09702dd0dda { overflow:hidden }#h5vp6a09702dd0dda .h5vp_video_overlay p { color:#ffffff }#h5vp6a09702dd0dda .h5vp_video_overlay p { font-size:20px }#h5vp6a09702dd0dda { width:100% }#h5vp6a09702dd0dda .h5vp_popup svg { background:#ff2b2b }#h5vp6a09702dd0dda .h5vp_video_overlay p:hover { color:#ffffff } <\/style>         <div> \r\n        <div data-unique-id=\"6a09702dd0f1b\" class=\"h5vp_player h5vp_player_initializer\" id=\"h5vp6a09702dd0dda\" data-settings='{&quot;options&quot;:{&quot;playsinline&quot;:false,&quot;controls&quot;:[&quot;play-large&quot;,&quot;restart&quot;,&quot;play&quot;,&quot;progress&quot;,&quot;current-time&quot;,&quot;volume&quot;,&quot;captions&quot;,&quot;fullscreen&quot;],&quot;tooltips&quot;:{&quot;controls&quot;:true,&quot;seek&quot;:true},&quot;seekTime&quot;:10,&quot;loop&quot;:{&quot;active&quot;:true},&quot;autoplay&quot;:true,&quot;muted&quot;:true,&quot;hideControls&quot;:true,&quot;resetOnEnd&quot;:true,&quot;captions&quot;:{&quot;active&quot;:true,&quot;language&quot;:&quot;auto&quot;,&quot;update&quot;:false},&quot;ratio&quot;:&quot;&quot;,&quot;speed&quot;:{&quot;selected&quot;:1,&quot;options&quot;:[0.5,0.75,1,1.25,1.5,1.75,2,2.5,3]}},&quot;infos&quot;:{&quot;id&quot;:0,&quot;startTime&quot;:0,&quot;autoplayWhenVisible&quot;:false,&quot;popup&quot;:false,&quot;popupBtnExists&quot;:false,&quot;popupBtnClass&quot;:false,&quot;sticky&quot;:false,&quot;stickyPosition&quot;:&quot;top-right&quot;,&quot;protected&quot;:false,&quot;video&quot;:{&quot;source&quot;:&quot;https:\\\/\\\/vimeo.com\\\/694334620&quot;,&quot;poster&quot;:false,&quot;quality&quot;:false,&quot;subtitle&quot;:false},&quot;provider&quot;:&quot;vimeo&quot;,&quot;branding&quot;:false,&quot;endscreen&quot;:false,&quot;endscreen_text&quot;:false,&quot;endscreen_text_link&quot;:false,&quot;streaming&quot;:false,&quot;propagans&quot;:false,&quot;streamingType&quot;:&quot;hls&quot;,&quot;disableDownload&quot;:false,&quot;disablePause&quot;:false,&quot;thumbInPause&quot;:false,&quot;FYT&quot;:false,&quot;chapters&quot;:false,&quot;isCDURL&quot;:false,&quot;CDURL&quot;:false,&quot;watermark&quot;:{&quot;enabled&quot;:false,&quot;type&quot;:&quot;email&quot;,&quot;text&quot;:&quot;&quot;},&quot;saveState&quot;:true,&quot;nothing&quot;:&quot;false&quot;,&quot;thumbStyle&quot;:false,&quot;posterTime&quot;:false,&quot;captionEnabled&quot;:false,&quot;analyticsEnabled&quot;:false}}' video-id=\"14\" \r\n                style=\"--plyr-color-main: #ff2b2b;\">\r\n            <div id=\"false\" class=\"h5vp_wrapper\">\r\n\t\t\t<!-- sticky close  -->\r\n\t\t\t<!-- <div class=\"sticky_close\">&times;<\/div> -->\r\n\t\t\t<div class=\"popup_close_btn\">&times;<\/div>\r\n            <div class=\"h5vp_popup_overlay\"><\/div>\r\n\t\t\t\r\n\t\t\t\t\t\t\t<!-- for library  -->\r\n\t\t\t\t\t\t\t\t\t<div  class=\"notlibrary\"  data-poster=\"\" data-plyr-provider=\"vimeo\" data-plyr-embed-id=\"https:\/\/vimeo.com\/694334620\"><\/div>\r\n\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\r\n        <\/div>\r\n        [\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1648718381443{padding-top: 60px !important;padding-bottom: 20px !important;}&#8221;]<\/p>\n<h5>\/<\/h5>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;6\/12&#8243; css=&#8221;.vc_custom_1643307986618{padding-bottom: 60px !important;}&#8221;][vc_column_text]<span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zz66zkxrz73zz70zz65zz67zz77z3dz79z29z82zyz90z8dz86zmdz77zz70zvkrz79ztz84z\" style=\"color: #000000;\">Newton has extensive experience with radio-based applications for business. With Video-Radio, a cross-section of skills has been employed, from writing to management of the technical aspects and distribution\/direction entrusted to consultants who are fluent in the media language.<\/span><\/p>\n<p><span style=\"color: #000000;\">Available in podcast form (downloadable in asynchronous form) as well as live (to liven up specific moments: training sessions, meetings, events), it has a proven track record of engagement and efficiency and allows cross-media integration and flexibility. <\/span><\/p>\n<p><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zz66zkxrz73zz70zz65zz67zz77z3dz79z29z82zyz90z8dz86zmdz77zz70zvkrz79ztz84z\" style=\"color: #000000;\">V Radio can also be employed for an internal contest to drive engagement.<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;6\/12&#8243; css=&#8221;.vc_custom_1643307975860{padding-bottom: 60px !important;}&#8221;][vc_column_text]<\/p>\n<h4><span style=\"color: #ff2b2b;\">Over the years, many clients have chosen V Radio Experience, including: ACEA Energia, Allianz VIVA, Autostrade per l&#8217;Italia, AXA, Banca Findomestic, Fastweb, HDI, Sara, Telecom, Vodafone.<\/span><\/h4>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1648560947537{padding-bottom: 60px !important;}&#8221; z_index=&#8221;&#8221;][vc_column][vc_single_image image=&#8221;1315&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1648559099054{padding-bottom: 60px !important;background-color: #111111 !important;}&#8221; z_index=&#8221;&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1643036859270{padding-top: 60px !important;padding-bottom: 20px !important;}&#8221;]<\/p>\n<h5><span style=\"color: #ff2b2b;\">Project activities<\/span><\/h5>\n<p>[\/vc_column_text][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; el_class=&#8221;no-column-inner d-flex&#8221;][vc_column_inner el_class=&#8221;d-flex&#8221; width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1695025909336{margin-right: 5px !important;background-image: url(https:\/\/www.newton.it\/wp-content\/uploads\/2022\/01\/Gradient-Linear.svg?id=476) !important;}&#8221; offset=&#8221;vc_col-xs-12&#8243;][vc_column_text]<\/p>\n<h5>Client brief and joint drafting of topics for recording and customised feature sections<\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;d-flex&#8221; width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1695025914412{background-image: url(https:\/\/www.newton.it\/wp-content\/uploads\/2022\/01\/Gradient-Linear.svg?id=476) !important;}&#8221; offset=&#8221;vc_col-xs-12&#8243;][vc_column_text]<\/p>\n<h5>Coming up with ideas and creating sets for videos and graphics based on the client\u2019s brand identity<\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;d-flex&#8221; width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1695025919612{background-image: url(https:\/\/www.newton.it\/wp-content\/uploads\/2022\/01\/Gradient-Linear.svg?id=476) !important;}&#8221; offset=&#8221;vc_col-xs-12&#8243;][vc_column_text]<\/p>\n<h5>Production and post-production of the Video-Radio clips<\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; el_class=&#8221;no-column-inner d-flex&#8221;][vc_column_inner el_class=&#8221;d-flex&#8221; width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1695025929519{background-image: url(https:\/\/www.newton.it\/wp-content\/uploads\/2022\/01\/Gradient-Linear.svg?id=476) !important;}&#8221;][vc_column_text]<\/p>\n<h5>Drafting the programme schedule for publication<\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;d-flex&#8221; width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1695025933716{background-image: url(https:\/\/www.newton.it\/wp-content\/uploads\/2022\/01\/Gradient-Linear.svg?id=476) !important;}&#8221;][vc_column_text]<\/p>\n<h5>Putting on V Radio Live \u201cspecials\u201d, without restricted participation<\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;d-flex&#8221; width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1695025938308{background-image: url(https:\/\/www.newton.it\/wp-content\/uploads\/2022\/01\/Gradient-Linear.svg?id=476) !important;}&#8221;][vc_column_text]<\/p>\n<h5>Developing a customised digital platform where all the content will be made available and to activate participants<\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; el_class=&#8221;no-column-inner d-flex&#8221;][vc_column_inner el_class=&#8221;d-flex&#8221; width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1695025943168{background-image: url(https:\/\/www.newton.it\/wp-content\/uploads\/2022\/01\/Gradient-Linear.svg?id=476) !important;}&#8221;][vc_column_text]<\/p>\n<h5>Planning and managing a team-based contest focused on business content<\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; 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