{"id":3798,"date":"2023-08-02T13:11:22","date_gmt":"2023-08-02T11:11:22","guid":{"rendered":"https:\/\/new.newton.it\/product-launch\/"},"modified":"2024-01-16T16:51:20","modified_gmt":"2024-01-16T14:51:20","slug":"product-launch","status":"publish","type":"page","link":"https:\/\/www.newton.it\/en\/product-launch\/","title":{"rendered":"Product launch"},"content":{"rendered":"

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Product launch<\/span><\/span><\/h1>\n

\u0294ar\u025ba \u025f\u026a lant\u0361s\u026aj\u0254\/<\/span><\/h2>\n

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\u201cPeople don\u2019t buy products and services. They buy relationships, stories and magic\u201d.<\/h4>\n

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Seth Godin<\/span><\/span><\/span>[\/vc_column_text][\/qode_elements_holder_item][\/qode_elements_holder][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” header_style=”light” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1687345319008{padding-top: 80px !important;padding-bottom: 80px !important;}” z_index=””][vc_column width=”1\/12″][vc_column_text css=”.vc_custom_1687345209278{padding-bottom: 20px !important;}”][\/vc_column_text][\/vc_column][vc_column width=”10\/12″][vc_column_text css=”.vc_custom_1690978065540{padding-top: 40px !important;padding-bottom: 20px !important;}”]<\/p>\n

The product launch according to Newton<\/span><\/span><\/h2>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1694771605704{padding-bottom: 20px !important;}”]Launching a new product on the market is now more complex than ever. Faced with fluid situations, global uncertainty and the problems involved in uniquely identifying a market, even large companies sometimes invest in disaster projects<\/strong> and nobody, no matter how rich or how big the brand<\/strong>, can successfully predict the outcome of an investment.<\/span><\/p>\n

Thanks to Newton\u2019s long experience in the industry, we can design and develop coherent product launches, modelled on the client\u2019s needs.<\/span>[\/vc_column_text][vc_column_text css=”.vc_custom_1690978229652{padding-top: 40px !important;padding-bottom: 20px !important;}”]<\/p>\n

Creating the initial demand<\/span><\/span><\/h2>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1694771640702{padding-bottom: 20px !important;}”]A good launch can help to generate large initial sales of a product or service. By carefully planning the marketing and sales operations, it\u2019s possible to stimulate high initial demand and encourage people to take up the product, generating that initial drive for future success.<\/span>[\/vc_column_text][vc_column_text css=”.vc_custom_1690978212934{padding-top: 40px !important;padding-bottom: 20px !important;}”]<\/p>\n

A product launch is a question of trust<\/span><\/span><\/h2>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1694771678402{padding-bottom: 20px !important;}”]A product launch can help a company to build a solid reputation for itself and its products. Proper management of the launch, with attention to detail and transparent communication, can build confidence among potential customers by showing that the company is professional, reliable and attentive to what the market wants.<\/span>[\/vc_column_text][vc_column_text css=”.vc_custom_1690978257393{padding-top: 40px !important;padding-bottom: 20px !important;}”]<\/p>\n

What support does Newton offer in planning a product launch?<\/span><\/span><\/h2>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1694771724125{padding-bottom: 20px !important;}”]Newton\u2019s objective is to support the brand at each step of the launch process by offering strategic planning and thorough execution of each activity. Our Creative and Technical teams have specific expertise in the areas of content production and corporate events.<\/span><\/p>\n

Newton works with each client company to fully understand the product, the market and the launch objectives. Through a detailed analysis, we will identify the strengths, the market positioning and the most effective.<\/span><\/p>\n

We assist our clients by offering full support with the management of distribution and retail channels, creating point-of-sale materials and training the players involved.<\/span><\/p>\n

After analysing the results, we identify the opportunities for improvement and make the changes necessary to maximise the success of the product launch.<\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” css=”.vc_custom_1695205897204{padding-top: 60px !important;padding-bottom: 60px !important;background-color: #f2f2f2 !important;}”][vc_column width=”1\/2″ css=”.vc_custom_1695205902719{padding-bottom: 24px !important;}”][vc_column_text]<\/p>\n

Contact us to carry out a project with us<\/span><\/h3>\n

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Fill up the form and contact us<\/span><\/h4>\n

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